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Expert

Natalie Enslow

Category
Skincare
Country
USA
Discipline
Hydrolytic Skincare
Natalie Enslow
Date of interview : 2024-09-13
In-Trend’s take:
Who? Natalie Enslow, Founder of Fjör
What? A rising brand founded on the principles of stripped-back, science-led that stripping your routine right back to (almost) nothing.
Why? The Hydrolytic Enzyme not only strengthens the skin barrier and its natural defences but also balances its microbiome creating a biofilm on the skin that prevents adhesions from bacteria, viruses and free radicals

INSIGHTS:

“The biotechnologists I work with are enzyme engineers. They pioneered an enzyme that helps prevent illness, originally designed for use in a nasal spray. During development, they discovered its remarkable effects on the skin and have been looking for a partner to help bring it to market.”