We have experts across the globe.
The In-Trend Team
We have a full in-house team, as well as a worldwide network of experts at our fingertips that we utilise in our collaborations and projects.
We are based in London.
Made up of free thinkers and deep thinkers, we have spent more than a decade to find the most talented beauty experts in key countries all around the world. European countries.
A smart mix of marketing & global beauty experts:
All our reports are written by a winning combination of market experts and pro beauty experts (skincare experts, makeup artists, hairdressers, hair stylists and colorists, beauty social media influencers,…)
A high energy team:
It feels different to work with us. We bring a fresh perspective with an infectious energy to every client relationship. Through our enthusiasm and experience we always strive to exceed your expectations
We have experts all across the globe
Our founder Emmanuelle Bassmann
A pioneering spirit:
She has always been a radically different thinker. Always looking to think outside of the box to provide successful collaborations.
A great listener:
“I believe that innovation comes from listening to experts all day long – 365 days a year. Then it’s about connecting dots and firing my marketing brain to come up with the next beauty concepts.”
A multi-cultural self:
I left France twenty years ago and moved to NYC. I have been in London for the past 15 years.
Nurturing some fantastic talent in the team . ” If I had to say in a few words what made In-Trend one of the top beauty agencies, it is by working hard every day at motivating, inspiring and helping my staff and our freelancers to give their maximum and grow.”
Making a tangible positive difference to brands:
“I’m happiest when providing clients with concrete learnings and definite courses of action, that they can use to take their brands forward.”